BCTA MEMBERSHIP STATUS
Active

SECTOR
Financial Services

HEADQUARTERS
India

REGION OF INITIATIVE
Asia & Pacific

SDG CONTRIBUTION

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CASE STUDIES

Mahindra Rural Housing Finance Ltd. (MRHFL), a subsidiary of Mahindra & Mahindra Financial Services Ltd. (MMFSL), joined Business Call to Action in 2012 with a committment to provide home loans to customers in rural and semi-urban India. Headquartered in Mumbai, MRHFL seeks to expand access to cost-effective and flexible home loans to a wide base of customers in rural India, ensuring that the basic need of shelter of this large under banked customer base is met. MRHFL also set a goal to become the leading player in the rural Indian market in terms of profitability, growth, awareness and trust and achieve a loan book size of approximately USD 1 billion by 2016.

After successfully meeting its initial goals, MRHFL renewed its BCtA commitment to extend housing finance to customers in rural India. MRHFL aims to achieve a loan book size of USD 3 billion by providing home loans to customers in rural & semi-urban India by 2020. By 2018, it aims to be the largest home loan provider in India, reaching 1 million new customers. Additionally, it commits to providing loans to at least half a million customers during the 2019/2020 financial year.